Build Strong Donor Connections with Keela and Mailchimp

Bring your audience data, marketing channels, and insights together so you can reach your goals faster. With Keela and, you can promote your organization across email, social, landing pages, postcards, and more — all from a single platform.

Why Use Keela + MailChimp

Sync Contacts Between the Two Platforms

Easily import your Mailchimp contacts into Keela to ensure that your CRM is up to date

Track Email Marketing Metrics

Track important email metrics like unsubscribes and ensure that your donor profiles are automatically updated

Two-Way Updates

Ensure your data is as clean as possible by automatically updating certain contact properties between the two platforms

How Keela Integrates with MailChimp

Keela’s integration with Mailchimp allows you to sync campaigns, statistics, contacts, and CRM data between the two platforms to ensure that you have a strong understanding of how your contacts are engaging with your communications.

Data Flow Between Keela and MailChimp

1

Mailchimp campaigns and associated statistics are synced and uploaded into Keela. 

2

Subscription status, name, email address, and other fields are mapped between the two systems and updated automatically should the information change in one platform. 

3

New contacts added in Mailchimp will automatically create a new contact record in Keela or update an existing one if that contact is already in your CRM. 

About MailChimp

MailChimp is a versatile and user-friendly marketing automation platform that empowers businesses and organizations to create, send, and analyze email campaigns, newsletters, and marketing communications. With its intuitive tools and robust features, MailChimp helps users build and engage their audience, automate marketing tasks, and gain valuable insights to optimize their marketing efforts.

About Keela

Keela is a software company on the cutting edge of innovation for the nonprofit sector. Our mission is to serve and support every organization that is empowering positive change. We are the first affordable, nonprofit specific CRM platform to provide intelligent tools, helping nonprofit professionals make enlightened decisions based on their data so they can work more effectively. Keela is officially certified as a B-Corp. This means we’re always prioritizing people over profit and never forgetting our commitment to the communities in which we operate.